Press release from Companies

Publicerat: 2023-05-24 08:00:00

Wicket Gaming AB: Wicket Gaming starts a marketing campaign for King Royale on TikTok

From May 24, 2023, Wicket Gaming's free-to-play game King Royale: Idle Tycoon will be promoted on TikTok in collaboration with the agency Wehype. The campaign content has been created by a number of well-known gaming influencers who together have over 3.2 million followers on the platform.

After a period of preparation, UGC (User generated Content) marketing campaigns for Wicket Gaming's free-to-play game King Royale are now starting on TikTok. The first period is a test with the ambition to scale up with the content that has given the best results. The strategy of the campaign is in consultation with Wehype, which is responsible for the project.

The following influencers will be used in the marketing with King Royale : Idle Tycoon;

Dustin Tron (75.4k followers): https://www.tiktok.com/@dustintron

King Royale : Idle Tycoon clip : https://youtu.be/tiBXQCDSgLU


Josh Samsoj (800.5k followers): https://www.tiktok.com/@joshsamsoj

King Royale : Idle Tycoon clip : https://youtu.be/MHADy9-QqLM


Drew (128.8k followers): https://www.tiktok.com/@drewgotgamee

King Royale : Idle Tycoon clip : https://youtu.be/cJQuRUEwPQ8


James Flux (124.3k followers): https://www.tiktok.com/@jamesflux_

King Royale : Idle Tycoon clip : https://youtu.be/gimrWxVwaJc


Merl (88.6k followers): https://www.tiktok.com/@merl?lang=en

King Royale : Idle Tycoon clip : https//youtu.be/AHdMdWats8A


Dean (106.5k followers): https://www.tiktok.com/@dragon__dean?lang=en

King Royale : Idle Tycoon clip : https://youtu.be/Sntsq7IbQKA


Falmo (313.2k followers): https://www.tiktok.com/@falmo.0

King Royale : Idle Tycoon clip : https://youtu.be/BXT8ckXYTGw


Diamondcava (957.7k followers):  https://www.tiktok.com/@diamondcava

King Royale : Idle Tycoon clip : https://youtu.be/8a7W-vi2CxQ



Eric de Basso, CEO of Wicket Gaming, comments:

"Through a strategic partnership with one of the world's most renowned influencer marketing agencies, we are now launching our marketing campaign on TikTok for King Royale. Wehype has an amazing ability to provide its partners with relevant influencers to generate downloads.


More about Wehype:

Wehype is a marketing agency and platform that specializes in influencer marketing in gaming. Wehype offers an end-to-end solution rooted in creative strategy and gaming industry expertise. The client list includes well-known companies like Plaion, Activision, Blizzard, Electronic Arts, and Ubisoft.


For further information, please contact:

Eric de Basso, CEO, Wicket Gaming AB
E-mail: eric@wicketgaming.com  
Phone: +46 70 780 52 00


About Wicket Gaming

Wicket Gaming is a Swedish gaming and digital education company consisting of two verticals, Games and EdTech. Within the Games vertical, the business idea is based on developing and distributing free-to-play games ("F2P") within mobile games for Android and iOS. Within EdTech, the Company focuses on developing products in genres such as Game-based Learning and Serious Games, it is in these areas that Wicket Gaming has identified the greatest synergies between the Company's two verticals.

For more information, see Wicket Gaming's website www.wicketgaming.com

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